{"id":100736,"date":"2024-04-08T12:27:28","date_gmt":"2024-04-08T12:27:28","guid":{"rendered":"https:\/\/www.airmeet.com\/hub\/?post_type=case_study&#038;p=100736"},"modified":"2025-01-02T12:29:02","modified_gmt":"2025-01-02T12:29:02","slug":"marketingprofs","status":"publish","type":"case_study","link":"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/marketingprofs\/","title":{"rendered":"MarketingProfs Powered Their Event Hosting and Branding Strategies with Airmeet"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"100736\" class=\"elementor elementor-100736\" data-elementor-post-type=\"case_study\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f434dd4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f434dd4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3ded671\" data-id=\"3ded671\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-dc778a2 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dc778a2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-a4ad6a8\" data-id=\"a4ad6a8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e0c32b3 elementor-widget elementor-widget-heading\" data-id=\"e0c32b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Overview<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-cd582b1 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cd582b1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-db859be\" data-id=\"db859be\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7d4864d elementor-widget elementor-widget-heading\" data-id=\"7d4864d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Company Name:<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b859223\" data-id=\"b859223\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d727c22 elementor-widget elementor-widget-heading\" data-id=\"d727c22\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">MarketingProfs<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f3be233 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f3be233\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7ff9beb\" data-id=\"7ff9beb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c74f9c elementor-widget elementor-widget-heading\" data-id=\"6c74f9c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Industry Segment: <\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6d94d4f\" data-id=\"6d94d4f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53683aa elementor-widget elementor-widget-heading\" data-id=\"53683aa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\"> Advertising Services\n<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-efd037a elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"efd037a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-95a35c5\" data-id=\"95a35c5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c0e05d2 elementor-widget elementor-widget-heading\" data-id=\"c0e05d2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Use Case:<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e0f3d9b\" data-id=\"e0f3d9b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d97e7ff elementor-widget elementor-widget-heading\" data-id=\"d97e7ff\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Brand Conference\/Webinar  <\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e1916f1 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e1916f1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8bc1327\" data-id=\"8bc1327\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3188a32 elementor-widget elementor-widget-heading\" data-id=\"3188a32\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Platform replaced by Airmeet:   <\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ceb47eb\" data-id=\"ceb47eb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-26edc00 elementor-widget elementor-widget-heading\" data-id=\"26edc00\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Zoom<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d06b298 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d06b298\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c47069\" data-id=\"3c47069\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ab9c69 elementor-widget elementor-widget-heading\" data-id=\"6ab9c69\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">About Company:\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f934d2 elementor-widget elementor-widget-text-editor\" data-id=\"4f934d2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Headquartered in California, <a href=\"https:\/\/www.marketingprofs.com\/\" target=\"_blank\" rel=\"noopener\">MarketingProfs<\/a> is a B2B marketing training and consulting platform that empowers individuals, small teams, and large organizations with a range of resources to help them make better and smarter marketing decisions.<\/p><p>MarketingProfs has been assisting over 700,000 globally renowned marketers and their teams with a range of resources, including webinars, training programs, newsletters, and formats of other informative content, to strategically resolve challenges, foster their businesses, and drive maximum growth.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2d1be4 elementor-widget elementor-widget-heading\" data-id=\"a2d1be4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">ROI \/ Benefits for the customer (numbers):\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7500d3 elementor-widget elementor-widget-text-editor\" data-id=\"a7500d3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>Hosted large-scale events successfully with Airmeet, crossing <b>1000+<\/b> registrations<\/li><li>Enhanced post-event engagement, with <b>over 90%<\/b> attendees watching session replays<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0184e66 elementor-widget elementor-widget-heading\" data-id=\"0184e66\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Expectations and Requirements from Airmeet\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4264f0f elementor-widget elementor-widget-image\" data-id=\"4264f0f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"581\" src=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Expectations-and-Requirements-from-Airmeet-1024x744.png\" class=\"attachment-large size-large wp-image-100739\" alt=\"Expectations and Requirements from Airmeet\" loading=\"lazy\" srcset=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Expectations-and-Requirements-from-Airmeet-1024x744.png 1024w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Expectations-and-Requirements-from-Airmeet-300x218.png 300w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Expectations-and-Requirements-from-Airmeet-768x558.png 768w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Expectations-and-Requirements-from-Airmeet.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f879ed8 elementor-widget elementor-widget-text-editor\" data-id=\"f879ed8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>In the past, Airmeet served as a trusted webinar sponsor for MarketingProfs. Based on this experience, the team at MarketingProfs expressed their satisfaction with the Airmeet platform and its features. This prompted the switch to Airmeet as their preferred virtual event platform to host their monthly forums and various online events.<\/p><p>The team at MarketingProfs sought to:<\/p><ul><li>Utilize Airmeet for hosting a variety of events, including live sessions and on-demand content<\/li><li>Leverage Airmeet&#8217;s intuitive interface, customizable branding features, and seamless navigation to personalize the overall event experience<\/li><li>Leverage Airmeet&#8217;s dedicated support to assist with their events and ensure a seamless experience<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5552201 elementor-widget elementor-widget-heading\" data-id=\"5552201\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Solutions Offered by Airmeet: \n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac6eced elementor-widget elementor-widget-image\" data-id=\"ac6eced\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"519\" src=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Solutions-Offered-by-Airmeet-1024x664.png\" class=\"attachment-large size-large wp-image-100740\" alt=\"Solutions Offered by Airmeet\" loading=\"lazy\" srcset=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Solutions-Offered-by-Airmeet-1024x664.png 1024w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Solutions-Offered-by-Airmeet-300x194.png 300w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Solutions-Offered-by-Airmeet-768x498.png 768w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Solutions-Offered-by-Airmeet.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb27c9b elementor-widget elementor-widget-text-editor\" data-id=\"eb27c9b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Airmeet offered a comprehensive suite of features to meet MarketingProfs&#8217; event hosting needs. Its user-friendly interface enhanced navigation for both hosts and attendees, elevating the overall event experience.<\/p><p>Empowering MarketingProfs with custom branding options, including landing pages, reception areas, banners, and virtual booths, Airmeet reinforced their brand identity, leaving a lasting impact on attendees.\u00a0<\/p><p>By leveraging Airmeet&#8217;s live session recording feature, MarketingProfs could record their live events and utilize it for their on-demand engagement efforts.<\/p><p>With Airmeet&#8217;s powerful analytics, MarketingProfs was able to access granular attendee activity data, enabling effective analysis of event performance and engagement levels for refined future strategies.<\/p><p>Airmeet ensured round-the-clock customer support and a dedicated account manager to promptly address MarketingProfs queries.\u00a0<\/p><p>The platform&#8217;s tailored solution facilitated unlimited event hosting and seamless integration of the various business units within MarketingProfs&#8217; organization.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f132e6 elementor-widget elementor-widget-heading\" data-id=\"0f132e6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Positive ROI Impact: \n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-188c159 elementor-widget elementor-widget-image\" data-id=\"188c159\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"478\" src=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Group-11426-1024x612.png\" class=\"attachment-large size-large wp-image-100742\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Group-11426-1024x612.png 1024w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Group-11426-300x179.png 300w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Group-11426-768x459.png 768w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Group-11426.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccc31dd elementor-widget elementor-widget-heading\" data-id=\"ccc31dd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Most-loved features of Airmeet \n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff1e9f2 elementor-widget elementor-widget-image\" data-id=\"ff1e9f2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"605\" src=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Most-loved-features-of-Airmeet-1024x774.png\" class=\"attachment-large size-large wp-image-100741\" alt=\"Most-loved features of Airmeet\" loading=\"lazy\" srcset=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Most-loved-features-of-Airmeet-1024x774.png 1024w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Most-loved-features-of-Airmeet-300x227.png 300w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Most-loved-features-of-Airmeet-768x580.png 768w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/04\/Most-loved-features-of-Airmeet.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcfe33e elementor-widget elementor-widget-heading\" data-id=\"bcfe33e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Easy Navigation: \n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cd902a elementor-widget elementor-widget-text-editor\" data-id=\"4cd902a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The MarketingProfs team expressed their satisfaction with the virtual event platform\u2019s user-friendly interface and seamless navigation. They appreciated the smooth transition for attendees from the landing page to the reception, significantly enhancing the overall event experience.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f25f1f elementor-widget elementor-widget-heading\" data-id=\"9f25f1f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Branding & Customization:\n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37511dd elementor-widget elementor-widget-text-editor\" data-id=\"37511dd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The MarketingProfs team mentioned that they found great value in the ability to <a href=\"https:\/\/www.airmeet.com\/hub\/platform\/airstudio\/\">customize<\/a> the landing page and branding of the event, including details like uploading carousel images, changing button colors, and adding sponsor logos.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40a3917 elementor-widget elementor-widget-heading\" data-id=\"40a3917\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Custom Email Templates:\n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ae56f1 elementor-widget elementor-widget-text-editor\" data-id=\"6ae56f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>MarketingProfs&#8217; team utilized this feature to personalize their email correspondence with both attendees and speakers. <a href=\"https:\/\/help.airmeet.com\/support\/solutions\/articles\/82000882691-how-to-create-send-email-to-event-participants-#:~:text=The%20event%20organizer%20can%20enter,existing%20ones)%20for%20any%20Airmeet.&amp;text=Custom%20emails%20are%20not%20based,will%20receive%20the%20custom%20emails.\">Custom email templates<\/a> enabled them to categorize invitation, session bookmark, and reminder emails, thereby tailoring the communication to each recipient&#8217;s needs and preferences.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-848bc40 elementor-widget elementor-widget-heading\" data-id=\"848bc40\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Session Recordings and Replays: \n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0eca18 elementor-widget elementor-widget-text-editor\" data-id=\"d0eca18\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The customer leveraged this feature to record live sessions for post-event engagement and on-demand activities. By offering <a href=\"https:\/\/help.airmeet.com\/support\/solutions\/articles\/82000880357-how-to-setup-event-replay-for-your-participants-post-your-event-\">session replays<\/a>, attendees gained the flexibility to access sessions after the event and revisit content at their convenience.\u00a0\u00a0\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75d36fd elementor-widget elementor-widget-heading\" data-id=\"75d36fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Conclusion:\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7b8970 elementor-widget elementor-widget-text-editor\" data-id=\"a7b8970\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Undoubtedly, events and webinars play a pivotal role today in most organizations\u2019 content marketing strategy. Recognizing this significance, MarketingProfs opted for Airmeet, impressed by the alignment of its vision with the platform&#8217;s features. The platform&#8217;s feasibility and flexibility empowered MarketingProfs to effortlessly host unlimited events, including internal meetings, training sessions, and on-demand engagements.<\/p><p>Throughout their journey with Airmeet, MarketingProfs found their needs met exceptionally well, with the platform&#8217;s user-friendly interface and customizable features seamlessly integrating with their objectives. The valued support and guidance provided by the Airmeet team ensured smooth setup and execution of their events.<\/p><p>By harnessing Airmeet&#8217;s unique range of features and services, the team at MarketingProfs aspires to further enhance their event experiences, elevate attendee satisfaction, and achieve their broader organizational objectives.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bd13fe elementor-widget elementor-widget-heading\" data-id=\"2bd13fe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.airmeet.com\/hub\/book-your-demo\/?utm_campaign=ELG&#038;utm_content=case-study-referral&#038;utm_term=MarketingProfs\">Begin Your Airmeet Journey for Free \u2192<\/a><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Headquartered in California, MarketingProfs is a B2B marketing training and consulting platform that empowers individuals, small teams, and large organizations with a range of resources to help them make better and smarter marketing decisions.<\/p>\n","protected":false},"author":2,"featured_media":100737,"menu_order":27,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"case_study_categories":[171],"industries":[182],"use_cases":[192,216],"region":[201],"airmeet_plan":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MarketingProfs Powered Their Event Hosting and Branding Strategies with Airmeet<\/title>\n<meta name=\"description\" content=\"Headquartered in California, MarketingProfs is a B2B marketing training and consulting platform that empowers individuals, small teams, and large organizations with a range of resources to help them make better and smarter marketing decisions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/marketingprofs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MarketingProfs Powered Their Event Hosting and Branding Strategies with Airmeet\" \/>\n<meta property=\"og:description\" content=\"Headquartered in California, MarketingProfs is a B2B marketing training and consulting platform that empowers individuals, small teams, and large organizations with a range of resources to help them make better and smarter marketing decisions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/marketingprofs\/\" \/>\n<meta property=\"og:site_name\" content=\"Airmeet\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-02T12:29:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/03\/Meta-Image-4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"627\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2024\/03\/Meta-Image-4.png\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#organization\",\"name\":\"Airmeet\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2020\/05\/AM_Logo_Dark_WM-1.svg\",\"width\":802,\"height\":200,\"caption\":\"Airmeet\"},\"image\":{\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#website\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/\",\"name\":\"Airmeet\",\"description\":\"Resources, Guides &amp; 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