{"id":27985,"date":"2021-08-11T02:27:00","date_gmt":"2021-08-11T02:27:00","guid":{"rendered":"https:\/\/www.airmeet.com\/hub\/?post_type=case_study&#038;p=27985"},"modified":"2025-01-02T11:59:18","modified_gmt":"2025-01-02T11:59:18","slug":"hacsa","status":"publish","type":"case_study","link":"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/","title":{"rendered":"&#8216;HACSA&#8217; reconnects people of African descent back to their roots through its deeply interactive virtual summit, fueled by Airmeet"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27985\" class=\"elementor elementor-27985\" data-elementor-post-type=\"case_study\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2038f44 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2038f44\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-20fe80d\" data-id=\"20fe80d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1c4de86 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c4de86\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d5489e4\" data-id=\"d5489e4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-113bae7 elementor-widget elementor-widget-heading\" data-id=\"113bae7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Overview<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0f4ca3e elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0f4ca3e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e608c23\" data-id=\"e608c23\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6722d4 elementor-widget elementor-widget-heading\" data-id=\"c6722d4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Event Name:<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3f0bd51\" data-id=\"3f0bd51\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5366932 elementor-widget elementor-widget-heading\" data-id=\"5366932\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">HACSA Sankofa Summit 2021<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a64589d elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a64589d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8518e91\" data-id=\"8518e91\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0c4616c elementor-widget elementor-widget-heading\" data-id=\"0c4616c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Industry Segment: <\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-143c11c\" data-id=\"143c11c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-abb9663 elementor-widget elementor-widget-heading\" data-id=\"abb9663\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">NGO<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-397f156 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"397f156\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4e3d0fd\" data-id=\"4e3d0fd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c151168 elementor-widget elementor-widget-heading\" data-id=\"c151168\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Community Name<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7ff575d\" data-id=\"7ff575d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74b9dbb elementor-widget elementor-widget-heading\" data-id=\"74b9dbb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">The Heritage and Cultural Society of Africa (HACSA)<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8d4f572 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8d4f572\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bf63fb9\" data-id=\"bf63fb9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-967c0f6 elementor-widget elementor-widget-heading\" data-id=\"967c0f6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Use Case:<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c5b5ecf\" data-id=\"c5b5ecf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dfae9da elementor-widget elementor-widget-heading\" data-id=\"dfae9da\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Summit<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5d25d53 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5d25d53\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7ba0ab0\" data-id=\"7ba0ab0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ea391d elementor-widget elementor-widget-text-editor\" data-id=\"2ea391d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The Heritage and Cultural Society of Africa (HACSA) was founded to promote and celebrate African heritage, culture, and the achievements of people of African descent. It seeks to reunite the African diaspora and highlights the importance of its heritage and culture.<\/p><p>HACSA works towards the socio-economic development of the community. These efforts are within the framework of women&#8217;s empowerment, environmental protection, and the UN sustainable development goals. It works through advocacy, education, innovation, and collaboration with both individuals and partner organizations in Africa and the diaspora.<\/p><p>The HACSA Foundation is a non-governmental, nonpartisan, non-profit organization. This civil society and charity organization is working to develop a network of Africanist experts and enthusiasts and reunite Africans across the globe. It has created a forum in which serious debates take place on how Africa can tell its own stories, develop its narratives and harness its abundant resources for the improvement of the quality of life of its people.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0193aa7 elementor-widget elementor-widget-heading\" data-id=\"0193aa7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65e2f0e elementor-widget elementor-widget-text-editor\" data-id=\"65e2f0e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>HACSA planned annual in-person conferences until 2019. The in-person event would be held in a hotel conference hall with a stage, a welcome lobby, a section for sponsors&#8217; advertising, and an area for displayed art &amp; craft, and items for sale. People would travel from all over the world to attend the event in Africa.<\/p><p>The idea was to reunite those millions of people of African descent who lived in other parts of the world and connect them back to their home, and their roots. The physical events welcomed around 500-700 attendees.<\/p><p>Post pandemic, they shifted to virtual. The theme of the summit hosted on Airmeet was to bridge the cultural, linguistic, and geographic gaps.<\/p><p>HACSA summit was a unique opportunity for networking with people of African descent, settled globally. The summit brought together heads of state, opinion leaders, practitioners, academics, students, creatives, and enthusiasts interested in all things Africa.<\/p><p>This year, since the HACSA Sankofa Summit was virtual, it was accessible to more people. The event had exciting keynote speakers, panel discussions, exhibitions, films, music, virtual heritage tours, and much more.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b39449c elementor-widget elementor-widget-image\" data-id=\"b39449c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"509\" src=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-61-1024x652.png\" class=\"attachment-large size-large wp-image-28036\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-61-1024x652.png 1024w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-61-300x191.png 300w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-61-768x489.png 768w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-61-1536x979.png 1536w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-61-16x10.png 16w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-61.png 1670w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25ed6e9 elementor-widget elementor-widget-heading\" data-id=\"25ed6e9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Challenges (And Solutions)\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ec216e elementor-widget elementor-widget-heading\" data-id=\"7ec216e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Challenge 1 : Finding a platform that provides value to sponsors \n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03ebcbf elementor-widget elementor-widget-text-editor\" data-id=\"03ebcbf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>GT Svanikier, Technology Coordinator, HACSA, mentioned, &#8220;We are a non-profit organization and rely on our sponsors for donations. Most of our sponsors are traditional, and we were afraid there might not be enough traction.&#8221;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c25fbf8 elementor-widget elementor-widget-heading\" data-id=\"c25fbf8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Solution<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb59748 elementor-widget elementor-widget-text-editor\" data-id=\"fb59748\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li><strong>Sponsor Booths:<\/strong> HACSA team utilized the booths on Airmeet and reserved them for individual sponsors during the event. Sponsors could use booths for promotions or to showcase themselves at the event. GT said, &#8220;The attendees enjoyed the booths and their interactivity.\u201d<br \/><br \/><\/li><li><strong>Analytics<\/strong>: GT said, &#8220;Analytics is an exciting and great feature, and we loved it. We are grateful to Airmeet for the analytics report. It allowed us to dig into the detailed data, see what worked, and check out the interactions that mattered. For our future conferences, we can use the analytics reports to show what worked for sponsors and what didn&#8217;t work. This will aid in our pitch to sponsors. We can show them how sponsors got coverage in the event and benefitted largely from it.&#8221;<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e3e962 elementor-widget elementor-widget-heading\" data-id=\"8e3e962\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Challenge 2 :  Offering a seamless and engaging experience to the audience<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8497ac elementor-widget elementor-widget-text-editor\" data-id=\"c8497ac\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>GT shared the technical perspective of virtual events from a head show runner&#8217;s point of view. He said, &#8220;I have been the showrunner for HACSA during our Zoom virtual webinar series, and another event which was the launch of HACSA in the USA. It was very stressful to host it on Zoom when I wanted to show media through the share screen. As a presenter, if my computer dies or the Wi-Fi has any issues, it impacts the entire presentation. If I get a pop-up notification, everyone is watching my screen. I was always worried whether everything would go perfectly.&#8221;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6672195 elementor-widget elementor-widget-heading\" data-id=\"6672195\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Solution<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efc626f elementor-widget elementor-widget-text-editor\" data-id=\"efc626f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Pre-recorded videos:<\/strong> GT found the solution with Airmeet. He said, &#8220;It was possible to queue up high-quality videos ahead of time on the Airmeet platform and then play them to the audience. In this case, even if my computer died or the internet went out, it didn&#8217;t matter. How well attendees would see those videos was only dependent on their internet, which was fantastic. All the technical backend stuff went very smoothly, and being a host in the background was very easy.&#8221;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad0fd53 elementor-widget elementor-widget-heading\" data-id=\"ad0fd53\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Challenge 3 :  An uncomplicated and easily navigable UI<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63d257b elementor-widget elementor-widget-heading\" data-id=\"63d257b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Solution<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf815ff elementor-widget elementor-widget-text-editor\" data-id=\"cf815ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Natasha Gordon, Operations Manager at HACSA, said, &#8220;I was a little paranoid and anxious about how people would navigate the platform because Airmeet was a completely new thing for a majority of the attendees. Since the event attendees were from different demographics, we wanted to make sure that people could enter the conference with ease, and there wouldn&#8217;t be any complications.&#8221;<\/p><ul><li><strong>User-friendly UI and professional look and feel:<\/strong> Natasha said, &#8220;It was great to see that attendees were fascinated with the interface as they logged in, and they could easily navigate through Airmeet quite well. They were blown away by the look of the platform and were not expecting something this cool&#8221;<br \/><br \/>GT further stated, &#8220;Everyone got comfortable with the platform once they used it. The organizers and attendees got easily accustomed to it after their first day of the conference.&#8221;<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-176f08c elementor-widget elementor-widget-image\" data-id=\"176f08c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"509\" src=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-60-1024x652.png\" class=\"attachment-large size-large wp-image-28037\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-60-1024x652.png 1024w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-60-300x191.png 300w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-60-768x489.png 768w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-60-1536x979.png 1536w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-60-16x10.png 16w, https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-60.png 1670w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-146f5c6 elementor-widget elementor-widget-heading\" data-id=\"146f5c6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Challenge 4 :  Enabling effective networking among event participants<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f56b0f5 elementor-widget elementor-widget-heading\" data-id=\"f56b0f5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Solution<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f810e0 elementor-widget elementor-widget-text-editor\" data-id=\"2f810e0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>GT and Natasha were delighted with Airmeet&#8217;s interactive features. The features that made their event outstanding were-<\/p><ul><li><strong>Speed Networking:<\/strong> This was Natasha&#8217;s favorite feature. She said, &#8220;Speed Networking was pretty cool. It was a lot of fun.&#8221; GT added, &#8220;People enjoyed the interactivity of the platform; they enjoyed the booths and meeting new people via speed networking.&#8221;<br \/><br \/><\/li><li><strong>Social Lounge:<\/strong> GT felt attendees&#8217; interaction on the tables in the lounge area was the best place for networking.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0700c7 elementor-widget elementor-widget-heading\" data-id=\"f0700c7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Challenge 5 :  A cost-effective event platform loaded with unique features<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e38fa6 elementor-widget elementor-widget-text-editor\" data-id=\"5e38fa6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Being a non-profit organization, HACSA wanted an efficient yet cost-effective platform for its event.The following Airmeet features dazzled GT and Natasha;<\/p><ul><li><strong>Functionalities:<\/strong> GT said, &#8220;While exploring Airmeet for the first time, we realized that Airmeet would give people an experience that was way more interactive than just a normal Zoom. With everything being online, people are sick of having to dial into Zoom meetings. During the Airmeet demo, we were quickly convinced of the platform&#8217;s abilities and functionalities. What we envisioned for the summit and what Airmeet offered were very well aligned.<br \/><br \/><strong>Analytics:<\/strong> Natasha said, &#8220;I think the analytics report was great as it gave a detailed breakdown of who was interacting in the event and how.&#8221;<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62fb35b elementor-widget elementor-widget-heading\" data-id=\"62fb35b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Way Forward<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a9c439 elementor-widget elementor-widget-text-editor\" data-id=\"0a9c439\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Natasha said, &#8220;Airmeet can be described as a way more interactive and innovative Zoom call. It&#8217;s like you are on a Zoom call, but you could do a thousand more things in that same space.&#8221;\u00a0 GT added, &#8220;Airmeet is a very feature-rich, interactive conference platform, and it is doing things that we haven&#8217;t even thought about.&#8221; He also appreciated the fact that Airmeet is growing rapidly and announcing new product features and additions almost every week.<\/p><p>GT discussed HACSA&#8217;s future plans with Airmeet. They have taken a yearly subscription with Airmeet and plan to keep using Airmeet for monthly webinars. He said, &#8220;Our conference has many different panels, and each panel is at least an hour long. We would like to host sessions on Airmeet where we can run a debrief and break down each panel. These meetings can be hosted in the lounge, where about 50 people can interact while watching the recorded panel.<\/p><p>Some of our organizers are planning to have an in-person conference next year in July in Ghana, and we would love to host a hybrid conference via Airmeet so that people can connect without having to travel.&#8221;<\/p><p>In light of HACSA&#8217;s event success, wouldn&#8217;t you be interested in exploring <a href=\"https:\/\/www.airmeet.com\/\" target=\"_blank\" rel=\"noopener\">Airmeet<\/a> for your next event? <a href=\"https:\/\/www.airmeet.com\/hub\/book-your-demo\/?utm_campaign=ELG&amp;utm_content=case-study-referral&amp;utm_term=hacsa-reconnects-people-of-african-descent-back-to-their-roots-through-its-deeply-interactive-virtual-summit-fueled-by-airmeet\">Book a demo<\/a> and we\u2019ll walk you through what we have to offer!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-15138c81 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default\" data-id=\"15138c81\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-705b33aa\" data-id=\"705b33aa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f5297fc elementor-widget elementor-widget-heading\" data-id=\"2f5297fc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Virtual Events & Community Building Insights<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24748e25 elementor-widget elementor-widget-heading\" data-id=\"24748e25\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Subscribe to Get Updates (we promise no spam)<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18fe3a37 elementor-widget elementor-widget-spacer\" data-id=\"18fe3a37\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1df218d elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"1df218d\" data-element_type=\"widget\" data-settings=\"{&quot;button_width_tablet&quot;:&quot;100&quot;,&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Case Study Newsletter\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"27985\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"1df218d\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Airmeet\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-md-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Your Email\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-field_e9de1af elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[field_e9de1af]\" id=\"form-field-field_e9de1af\" class=\"elementor-field elementor-size-md  elementor-field-textual\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_eedcf4d elementor-col-100 recaptcha_v3-bottomleft\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_eedcf4d\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6Lfg3KsZAAAAAD-gVuVhaRarAxOBYYQkX8JRVXN2\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomleft\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons elementor-md-100\">\n\t\t\t\t\t<button type=\"submit\" class=\"elementor-button elementor-size-md\">\n\t\t\t\t\t\t<span >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-align-icon-left elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Subscribe Now<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Heritage and Cultural Society of Africa (HACSA) was founded to promote and celebrate African heritage, culture, and the achievements of people of African descent. HACSA Summit was a unique opportunity to bring together the African diaspora for socio-economic development. Here&#8217;s how they achived high engagement and interaction through their event hosted on Airmeet.<\/p>\n","protected":false},"author":20,"featured_media":27989,"menu_order":74,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"case_study_categories":[],"industries":[184],"use_cases":[192],"region":[269],"airmeet_plan":[206],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HACSA reconnects people of African descent through virtual summit<\/title>\n<meta name=\"description\" content=\"The Heritage and Cultural Society of Africa (HACSA) was founded to promote and celebrate African heritage, culture, and the achievements of people of African descent. HACSA Summit was a unique opportunity to bring together the African diaspora for socio-economic development. Here&#039;s how they achived high engagement and interaction through their event hosted on Airmeet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HACSA reconnects people of African descent through virtual summit\" \/>\n<meta property=\"og:description\" content=\"The Heritage and Cultural Society of Africa (HACSA) was founded to promote and celebrate African heritage, culture, and the achievements of people of African descent. HACSA Summit was a unique opportunity to bring together the African diaspora for socio-economic development. Here&#039;s how they achived high engagement and interaction through their event hosted on Airmeet.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/\" \/>\n<meta property=\"og:site_name\" content=\"Airmeet\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-02T11:59:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-59.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2634\" \/>\n\t<meta property=\"og:image:height\" content=\"1064\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#organization\",\"name\":\"Airmeet\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2020\/05\/AM_Logo_Dark_WM-1.svg\",\"width\":802,\"height\":200,\"caption\":\"Airmeet\"},\"image\":{\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#website\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/\",\"name\":\"Airmeet\",\"description\":\"Resources, Guides &amp; Best Practices to Conduct a Virtual Event | Airmeet\",\"publisher\":{\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/dev-hub.airmeet.com\/hub\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/wp-content\/uploads\/2021\/08\/Frame-59.png\",\"width\":2634,\"height\":1064},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/#webpage\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/\",\"name\":\"HACSA reconnects people of African descent through virtual summit\",\"isPartOf\":{\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/#primaryimage\"},\"datePublished\":\"2021-08-11T02:27:00+00:00\",\"dateModified\":\"2025-01-02T11:59:18+00:00\",\"description\":\"The Heritage and Cultural Society of Africa (HACSA) was founded to promote and celebrate African heritage, culture, and the achievements of people of African descent. HACSA Summit was a unique opportunity to bring together the African diaspora for socio-economic development. Here's how they achived high engagement and interaction through their event hosted on Airmeet.\",\"breadcrumb\":{\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/\",\"name\":\"Hub\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/\",\"name\":\"Case Studies\"}},{\"@type\":\"ListItem\",\"position\":3,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/\",\"url\":\"https:\/\/dev-hub.airmeet.com\/hub\/case-study\/hacsa\/\",\"name\":\"&#8216;HACSA&#8217; reconnects people of African descent back to their roots through its deeply interactive virtual summit, fueled by Airmeet\"}}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/case_study\/27985"}],"collection":[{"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/types\/case_study"}],"author":[{"embeddable":true,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/comments?post=27985"}],"version-history":[{"count":13,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/case_study\/27985\/revisions"}],"predecessor-version":[{"id":92205,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/case_study\/27985\/revisions\/92205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/media\/27989"}],"wp:attachment":[{"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/media?parent=27985"}],"wp:term":[{"taxonomy":"case_study_categories","embeddable":true,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/case_study_categories?post=27985"},{"taxonomy":"industries","embeddable":true,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/industries?post=27985"},{"taxonomy":"use_cases","embeddable":true,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/use_cases?post=27985"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/region?post=27985"},{"taxonomy":"airmeet_plan","embeddable":true,"href":"https:\/\/dev-hub.airmeet.com\/hub\/wp-json\/wp\/v2\/airmeet_plan?post=27985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}